• Login
  • Register
Speedcafe.com
  • HOME
  • NEWS
  • PODS
  • PHOTOS
  • RESULTS
  • NETWORK 100
No Result
View All Result
  • Dakar
  • SUPERCARS
  • F1
  • MOTOGP
  • NASCAR
  • INDYCAR
  • GT & ENDURANCE
  • KARTING
  • RALLY
  • HOME
  • NEWS
  • PODS
  • PHOTOS
  • RESULTS
  • NETWORK 100
No Result
View All Result
  • Feed
  • Calendar
  • Results
  • Photos
  • Podcasts
  • Shop
Speedcafe.com
  • Dakar
  • Supercars
  • F1
  • NASCAR
  • IndyCar
  • GT & Endurance
  • Karting
  • Bikes
  • Rally
Home F1

Red Bull Racing revenues accelerate as profit drops

Red Bull Racing saw its annual revenue increase during the 2023 calendar, year, though its profits dropped.

Mat Coch
Mat Coch
2 Oct 2024
Mat Coch
//
2 Oct 2024
// F1
A A
0
Red Bull Racing revenues accelerate as profit drops
Red Bull Racing saw its annual revenue increase during the 2023 calendar, year, though its profits dropped. Image: Moy / XPB Images

Red Bull Racing saw its annual revenue increase during the 2023 calendar, year, though its profits dropped. Image: Moy / XPB Images

Red Bull Racing saw its annual revenue increase during the 2023 calendar, year, though its profits dropped. Image: Moy / XPB Images

Red Bull Racing enjoyed a dominant season a year ago, winning 21 of 22 races – the most comprehensive performance in F1 history.

That saw its annual turnover increase from AUD $537.7 million to $594.7 million (£278.03m to £307.47m) to December 31, translating into gross profit of a decrease in gross profit from AUD $48.15 million in 2022 to AUD $38.09 million (£24.90m to £19.69m) last year.

While gross profit reduced, so too did its post-tax position, which moved from AUD $3.98 million to AUD $2.51 million year on year.

The report attributes much of the growth in its revenue to “success based payments, reflective of the teams (sic) performance on track in 2023.”

It also details the remuneration payable to its highest paid director, totalling AUD $13.54 million (£7m), with the ‘other’ director paid AUD $367,490.

Red Bull Racing has only two directors; Christian Horner and Helmut Marko.

The accounts must be taken with a grain of salt, as the squad has a complex relationship with related entities such as Red Bull Technology and Red Bull Advanced Technologies, which completes some F1-related work for the operation.

As such, some of its costs are tied up in those companies, as is some of its income, obfuscating the brand’s F1 financial figures amongst other non-motorsport related projects.

Red Bull Technology posted 2023 revenues of AUD $863.02 million (£446.2m), an increase of AUD $117.05 million on 2022 and a 2023 calendar year profit of AUD $21.33 million, while Red Bull Advanced Technologies saw revenues of AUD $20.62 million (£10.662m), realising a loss of AUD $67,700.

Back at Red Bull Racing, the F1 team’s report made specific mention of F1’s growth in the United States, and the value that brings given its own increased interests in North America.

“For 2023, the inclusion of the Las Vegas Grand Prix, in addition to the races held in both Austin and Miami, meant a third US based race, reflecting continued interest and success in a key growth market for the sport,” the report noted.

“Formula 1 has continued to demonstrate record attendances, with global fandom of the sport growing 4.8 percent YoY and race attendance in 2023 growing 3.4 percent versus 2022.

“Commercially, the Team’s performance continues to be exceptionally strong, acquiring seven new parterships, five of those HQ’d in the US, a territory the team has continued to generate mass appear in.

“In addition to these new partners, the team also renewed four major partnerships, two of which are over four year deals, demonstrating commitment to the long-term ambitions and value that the team offers brands.”



Tags: christian hornerhelmut markored bull racing
Speedcafe Network 100 - logo representing the directory of leading suppliers to the motorsport industry in Australia

List your business today!

White text "THE STABLE" displayed on a dark green background. Simple and modern typography.

The Stable

Automotive & Performance

The Stable | Australia’s Porsche Specialist At The Stable, we live and breathe Porsche. Based in Brisbane, we specialise in sourcing, advising, buying, selling, and storing the finest examples of air-cooled classics and modern era...

The Stable | Australia’s Porsche Specialist At The Stable, we live and breathe Porsche. Based in Brisbane, we specialise in sourcing, advising, buying, selling, and...

Discussion about this post

[postcode_search_form]

Latest from Torquecafe

Subaru WRX hatch revival one step closer

13 January 2026

Japanese racing heroes level up the Honda Civic Type R

13 January 2026

Latest Podcasts

PODCAST: Grassroots Racing #76 with Mark Crutcher

08 January 2026

PODCAST: Grassroots Racing #75 with Mike Henry

23 December 2025

Related Articles

Victor Martins has been announced as test and development driver for Williams in 2026. Image: XPB Images

Williams confirms test role for F2 winner

F1
6 hours ago
F1
0
Romain Grosjean poses with his helmet from his 2020 crash. Image: Romain Grosjean Instagram

Grosjean reunited with helmet from horrific 2020 crash

F1
8 hours ago
F1
0
ADVERTISEMENT

Platinum Partners

Latest & Trending News

Kyle Larson won the 2025 NASCAR Cup Series Championship Race at Phoenix.

‘Core fans’ and elevator test key in axing NASCAR Playoffs

NASCAR
13 January 2026
NASCAR
0
The DJR Mustangs at the 2025 Bathurst 1000. Image: InSyde Media

DJR announces 2026 Enduro Cup driver line-up

Supercars
13 January 2026
Supercars
0
Victor Martins has been announced as test and development driver for Williams in 2026. Image: XPB Images

Williams confirms test role for F2 winner

F1
13 January 2026
F1
0
Romain Grosjean poses with his helmet from his 2020 crash. Image: Romain Grosjean Instagram

Grosjean reunited with helmet from horrific 2020 crash

F1
13 January 2026
F1
0
Shane van Gisbergen celebrates victory in the NASCAR Cup Series at Watkins Glen.

NASCAR dumps Playoffs in championship format shake-up

NASCAR
13 January 2026
NASCAR
0
Daniel 'Chucky' Sanders has dropped to second after the latest stage of the Dakar Rally. Image: Edo Bauer

Sanders narrowly edged from Dakar lead in tight Stage 8

Dakar
13 January 2026
Dakar
0

Supercheap Auto

Pirtek Poll

POLL: Which national category are you looking forward to most?

Vote View Results Past polls
Pirtek Poll
View past polls
2025 Supercars Championship WINS POLES PTS
1
Chaz Mostert
Mobil 1 Optus Racing
25 4 1 5306
2
Will Brown
Red Bull Ampol Racing
1 2 1 5244
3
Broc Feeney
Red Bull Ampol Racing
88 14 19 5240
4
Kai Allen
Penrite Racing
26 0 0 5233
5
Matthew Payne
Penrite Racing
19 5 1 4461
2025 Formula 1 Championship WINS POLES PTS
1
Lando Norris (GBR)
McLaren
4 7 7 423
2
Max Verstappen (NED)
Red Bull
1 7 7 421
3
Oscar Piastri (AUS)
McLaren
81 7 6 410
4
George Russell (GBR)
Mercedes
63 2 2 319
5
Charles Leclerc (MON)
Ferrari
16 0 1 242
[instagram-feed feed=2]
Support the partners that support Speedcafe
Truck Assist R & J Batteries Pirtek Mobil Super Supercheap Auto Michelin Meguiars coates KTM FORD ACDelco parcelprotect become a partner
AASA PPQ Authentic Collectables sportsnetholidays nuevasolutions bathurst
Green and white "speedcafe." logo on a black background, conveying a racing theme.
Speedcafe.com has been established to provide a daily motorsport news service to the industry and fans in Australia and internationally.
Follow Us

Categories

SUPERCARS

F1

NASCAR

INDYCAR

GT

MOTOGP

PHOTOS

TV

PODS

Platinum Partners

TRUCK ASSIST
R&J BATTERIES
PIRTEK
MOBIL1
SUPERCHEAP AUTO

PARCEL PROTECT

MICHELIN
MEGUIARS

COATES
FORD

ACDELCO

Newsletter

Subscribe to our daily newsletter, the best way to get your news first, fast and free!

Thank you!

You have successfully joined our subscriber list.

Your daily racing fix - Newsletter

Subscribe to our daily and breaking newsletter for all the latest news delivered direct to your box

SUBSCRIBE
Follow Us

Categories

SUPERCARS

F1

NASCAR

INDYCAR

GT

MOTOGP

PHOTOS

TV

PODS

Platinum Partners

TRUCK ASSIST
R&J BATTERIES
PIRTEK
MOBIL1
SUPERCHEAP AUTO

PARCEL PROTECT

MICHELIN
MEGUIARS

COATES
FORD

XPEL

ACDELCO

Green and white "speedcafe." logo on a black background, conveying a racing theme.

Copyright © 2026 Speedcafe.com. This site is protected by reCAPTCHA. The Google Privacy Policy and Terms of Service apply.

Our Team /  Advertise with us / Comments Policy / Privacy Policy /

No Result
View All Result
  • News
  • Calendar
  • Results
  • Event guides
  • Podcasts
  • Shop
  • Photos
  • Videos
  • Contact Us
  • Advertise
  • Network 100

Copyright © 2025 Speedcafe.com This site is protected by reCAPTCHA. The Google Privacy Policy and Terms of Service apply.

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms below to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • News
  • Calendar
  • Results
  • Event guides
  • Podcasts
  • Shop
  • Photos
  • Videos
  • Contact Us
  • Advertise
  • Network 100

Copyright © 2025 Speedcafe.com This site is protected by reCAPTCHA. The Google Privacy Policy and Terms of Service apply.

Sign Up For Our Newsletter

Subscribe to our mailing list to receives daily updates direct to your inbox!

[mailpoet_form id=”28″]