Former Supercars boss buys stake in advertising firm

Former Supercars boss James Warburton has bought a stake in retail out of home advertising operator Shopper Media Group.

Warburton has become an investor in the firm while taking up a non-executive director position.

His involvement in the company which operates in 300 shopping centres in Australia comes months after leaving advertising giant APN Outdoor which he joined after departing Supercars in 2017.

“I’m thrilled to become part of Shopper Media Group. I’ve long thought that the business is a compelling investment opportunity – so much so, I’ve tried to buy it twice in the past,” said Warburton.

“Shopper Media Group is expanding rapidly and there are still significant transformational growth opportunities to be capitalised on. It’s the type of business and investment that I have been looking for and I’m excited by its potential.”

Warburton has returned to the motorsport sector this year by taking up a non-executive director position at the Australian Racing Group, which promotes TCR Australia and S5000.

In addition to this, the former Network 10 boss has recently become Simona De Silvestro’s Australian manager and is helping the Swiss star secure a new deal to remain in Supercars.